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Hair Care Market Size to Reach USD 108.59 Billion by 2031 at 5.69% CAGR Driven by Clean Beauty and At-Home Salon Trends

by Newsroom Editor
March 25, 2026
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According to a research report by Mordor Intelligence, the market continues to grow steadily as consumers increasingly focus on hair health, ingredient safety, and personalized routines. The hair care market size is estimated at USD 82.5 billion in 2026 and is projected to reach USD 108.59 billion by 2031, growing at a CAGR of 5.69%. This growth is supported by rising awareness about product ingredients, stricter safety regulations, and the growing popularity of salon-quality treatments that can be done at home.

In addition, brands are responding to demand by offering targeted solutions such as anti-hair fall, hydration, and scalp nourishment. These factors are collectively contributing to sustained Hair Care Market Growth across regions and consumer groups.

Key Trends in the Hair Care Market

Ingredient-conscious consumer preferences

Consumers are paying close attention to product labels and choosing formulations that are free from sulfates, silicones, and harmful chemicals. This shift has made clean and transparent products a core part of Hair Care Market Trends, especially among younger consumers.

Rising demand for pollution and UV protection

Environmental factors such as pollution and sun exposure are influencing product development. Consumers are seeking products that protect hair from external damage, driving demand for specialized treatments and protective formulations.

Growth of at-home professional treatments

Salon-quality care is increasingly being replicated at home. Products designed for bond repair, keratin treatment, and deep conditioning are becoming widely used, supporting retail expansion and boosting Hair Care Market Share.

Stay informed with expert-backed research, now including translations and local insights for Japan and other key markets – https://www.mordorintelligence.com/ja/industry-reports/hair-care-market-industry?utm_source=emailwire 

Hair Care Market Segmentation

By Revenue Stream

  • Hair care products
  • Hair care services

By End Use

  • Male
  • Female

By Structure

  • Chained salons
  • Independent salons

By Geography

  • North America
  • Europe
  • Asia-Pacific
  • South America
  • Middle East and Africa

Key Players in the Hair Care Market

  • L’Oréal S.A.
  • Unilever PLC
  • The Procter & Gamble Company
  • Henkel AG & Co. KGaA
  • Kao Corporation

Explore more insights on Hair Care competitive landscape: https://www.mordorintelligence.com/industry-reports/hair-care-market-industry/companies?utm_source=emailwire 

Conclusion

The Hair Care Market is expected to maintain steady growth as consumer awareness and demand for quality products continue to rise. The shift toward personalized care, ingredient transparency, and preventive solutions will remain central to Hair Care Market Growth.

Looking ahead, the Hair Care Market Forecast indicates continued opportunities in scalp care, clean formulations, and customized solutions. Companies that align with these trends and respond to consumer expectations will be well placed to succeed in the evolving Hair Care Market.

Industry Related Reports

Asia-Pacific Professional Scalp Treatment Products Market -The Asia-Pacific professional scalp treatment products market is growing from USD 1.1 billion in 2025 to USD 1.17 billion in 2026, reaching USD 1.61 billion by 2031 at a CAGR of 6.57%. Growth is driven by rising awareness of scalp health, increasing pollution-related hair concerns, and higher demand for salon-grade and preventive treatment solutions across urban populations.

Get More Insights – https://www.mordorintelligence.com/industry-reports/asia-pacific-professional-scalp-treatment-products-market?utm_source=emailwire

Europe Hair Conditioner Market -The Europe Hair Conditioner Market is expected to register a CAGR of 3.2% during the forecast period. Demand is supported by consistent usage across demographics, preference for premium and nourishing formulations, and growing interest in ingredient-focused and sustainable hair care products.

Get More Insights – https://www.mordorintelligence.com/industry-reports/europe-hair-conditioner-market?utm_source=emailwire

GCC Hair Styling Products Market -The GCC hair styling products market was valued at USD 128.54 million in 2025 and is estimated to grow to USD 137.85 million in 2026, reaching USD 195.69 million by 2031 at a CAGR of 7.25%. Growth is fueled by rising grooming trends, increasing salon culture, and demand for long-lasting styling solutions suited to hot and humid climates.

Get More Insights – https://www.mordorintelligence.com/industry-reports/gcc-hair-styling-products-market?utm_source=emailwire

About Mordor Intelligence:

Mordor Intelligence is a trusted partner for businesses seeking comprehensive and actionable market intelligence. Our global reach, expert team, and tailored solutions empower organizations and individuals to make informed decisions, navigate complex markets, and achieve their strategic goals.

With a team of over 550 domain experts and on-ground specialists spanning 150+ countries, Mordor Intelligence possesses a unique understanding of the global business landscape. This expertise translates into comprehensive syndicated and custom research reports covering a wide spectrum of industries, including aerospace & defense, agriculture, animal nutrition and wellness, automation, automotive, chemicals & materials, consumer goods & services, electronics, energy & power, financial services, food & beverages, healthcare, hospitality & tourism, information & communications technology, investment opportunities, and logistics.

For any inquiries or to access the full report, please contact:

media@mordorintelligence.com
https://www.mordorintelligence.com/



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Tags: Hair Care IndustryHair Care Industry ReportHair Care MarketHair Care Market AnalysisHair Care Market ReportHair Care Market ResearchHair Care Market ShareHair Care Market SizeHair Care Market Trends
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